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Used book, only one copy available.
Author : Ed Cray
Publisher : McGraw-Hill
Publication date : January 1, 1980
Edition : First Edition
Language : English
Print length : 615 pages
ISBN-10 : 0070134936
ISBN-13 : 978-0070134935
Chrome Colossus: General Motors and Its Times is a 1980 book by Ed Cray that details the history and immense influence of General Motors on American culture, politics, and society, focusing on the six powerful leaders who shaped the company. The book explores how GM grew into a dominant force, contrasting the early pioneers with later management who became detached from product and manufacturing, focusing instead on finance and profits.
Used book, only one copy available.
Author : Ed Cray
Publisher : McGraw-Hill
Publication date : January 1, 1980
Edition : First Edition
Language : English
Print length : 615 pages
ISBN-10 : 0070134936
ISBN-13 : 978-0070134935
Chrome Colossus: General Motors and Its Times is a 1980 book by Ed Cray that details the history and immense influence of General Motors on American culture, politics, and society, focusing on the six powerful leaders who shaped the company. The book explores how GM grew into a dominant force, contrasting the early pioneers with later management who became detached from product and manufacturing, focusing instead on finance and profits.